Inspired by Nature
Since 2016, creating solutions for coarse beards & the skin beneath -- with a natural, artisanal touch.
"Keep your grooming tools clean."
“My crown. It’s a source of pride & confidence. It’s my statement. At work, I’m “the dude with the big beard.” My beard is some people’s #goals.”
“A consistent reminder that if I am true to what I am doing, success will follow.”
“Patience, care and understanding. I remember working with a guy that had a killer beard and asked him about growing his beard. Man, it felt like joining a brotherhood, lol. I used to grow it out of laziness, but after that talk … changed everything.
“I spent 24 years in the U.S. Air Force starting at 19 years old, so facial hair for me at 45 represents freedom.”
We've created an honorary membership for the fellas who've committed to their grooming process, through the use of our products. GOLD STATUS is granted once you've made your 5th consecutive purchase through our site, or once you've acquired the wooden Connoisseur's Grooming Box/Deluxe Kit. This entitles you to lifetime discounts on our products. Also, as the brand continues to grow, more exclusive deals will funnel your way first.
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"To thine own beard be true."